GTM Training and Enablement Manager
Boston, MA
Full Time
Experienced
LinearB is looking for an experienced GTM Training and Enablement Manager to build this function from the ground up to support our growing team. In this role, you will be responsible for developing and executing comprehensive training programs and resources to equip our sales, marketing, and customer success teams with the knowledge and tools necessary to effectively drive revenue and promote customer success. The ideal candidate will have a strong B2B SaaS background and a proven track record in designing and implementing successful training initiatives.
What You’ll Do
- Develop a holistic GTM training strategy to onboard new hires and continuously enable existing teams, ensuring a deep understanding of our product offerings, target market, and competitive landscape.
- Design and deliver engaging training materials, including presentations, workshops, online resources, and documentation, tailored to different teams' needs and learning styles.
- Collaborate closely with the sales, marketing, and customer success leadership to identify training gaps and develop customized programs that address specific skill development needs.
- Establish KPIs to assess the effectiveness of training initiatives and provide regular reports to senior management, highlighting areas for improvement and success.
- Stay updated on industry best practices and trends in B2B SaaS sales, marketing, and customer success to continuously enhance training programs and keep the team ahead of the curve.
- Foster a culture of continuous learning and development within the organization, encouraging cross-functional collaboration and knowledge sharing.
- Work closely with product management and development teams to ensure a deep understanding of product updates and enhancements, incorporating them into training materials as needed.
- Manage and maintain a centralized repository of training resources, documentation, and tools, ensuring easy access for all relevant teams.
Qualifications
- Minimum of 5 years of experience in training and enablement roles within the B2B SaaS industry.
- Proven track record in designing and executing successful GTM training programs, preferably in a fast-paced startup environment.
- Strong understanding of SaaS sales processes, customer success strategies, and marketing techniques.
- Excellent communication and presentation skills, with the ability to convey complex concepts in a clear and concise manner.
- Demonstrated ability to collaborate effectively with cross-functional teams and build strong working relationships.
- Strong analytical skills with the ability to assess the effectiveness of training initiatives and make data-driven recommendations for improvement.
- Creative mindset with the ability to develop innovative training solutions that cater to diverse learning styles and preferences.
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